colorfeels
Role: Lead UX Designer, UX Researcher
Click here to access prototype
Project Goal
I wanted to give parents a tool that can help inform children about emotions to help them understand what they are currently feeling. My goal was to make a simple app that would help parents have this conversation.
Target Audience
I conducted many interviews to understand the users I’m
designing for and their needs. The app’s primary user group was toddlers in an early learning phase.
Key challenges
The biggest challenge was designing a mobile app that was easy for a child to navigate and understand.
Research Study Details
Unmoderated usability study
Location: USA, remote
5 participants
Length: 15-20 minutes
Initial Design Concepts
I had a strong idea for what features I wanted for the overall design. I knew I wanted a color picker on each page so users can easily and creatively switch to another color/emotion description.
Wireframes
To be well received by younger users, I tried to make things as simple as possible when it came to the layout and font usage. I kept thinking back at the “pick a color” paper game kids used to play and felt inspired to incorporate a similar idea.
User Testing Results
I found the app to be well received, leaving users providing many usable ideas and feedback:
Users were concerned that visually impaired users would find it difficult to fully use this app.
Users seemed interested in adding aural feedback as well.
Most of our participants seemed to enjoy their time with the app.
Mockup
Overall, I decided to throw a more adolescent design onto what was already well received. I went with a darker background to make the colors feel more vibrant and eye-catching.
Closing Thoughts
This app has helped me identify the wants and needs of adolescent kids, which is a perspective I hadn’t researched much prior to this project.
My research opened my eyes on how to better put in place ideas that could help the visually impaired have a positive user experience.
